The technology for Blogging has been around since the early 1990's as people began creating bulletin boards (a kind of virtual pin board where people could have discussions). Soon after Online Diaries became more popular with people recording their personal lives on their own sites on the internet and mostly naming themselves Diarists, Journalists or Journalers. Justin Hall is recognised as one of the earliest bloggers as he began in 1994 although the term Weblog was not coined until 1997.
Therefore, blogging is a relatively new media and is not an old media undergoing radical transformation but rather is still growing.
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